The Pricing of Two Projects Is Close to Market Level Due to Competition.

28Hse Editor  2020-05-16  #New Properties
The lowest cost in Aquila of Mong Kok is HKD4.63 million, and the sq ft price in Ayton of Kowloon Tong is HKD29,800. There will be a fierce competition among the first-hand housing projects from New Territories Northwest to Kowloon urban area as the COVID-19 epidemic has stabilized. Two first-hand housing projects in Kowloon offered prices close to the market level yesterday. Henderson Land's Square Mile · Aquila in Mong Kok yesterday launched the first batch of 100 units at a discounted average sq ft price of HKD24,260, only higher about 1.5% than that of Square Mile · Cetus in June 2018. The cheapest 197 sq ft open style unit is HKD4.638 million, lower to the lowest price for a two-bedroom unit of Wetland Seasons Park Phase 2 in Tianshuiwei. United Italian Corporation's Ayton in Inverness Road of Kowloon Tong launches the first batch of 30 units at discounted average sq ft of HKD29,808, and the discounted lowest price for 228 sq ft open style unit is HKD6.68 million. Journalist(Leong Yuet Kam) The General Manager of Sales Department (2) of Henderson, Hon Ka-Fai, describes the first batch pricing of Square Mile · Aquila, with a pre-sale period of about 17 months, as a starting price, which will have room for adjustment in the future. The price list includes open-style and one-bedroom units, in areas of 197-257 sq ft, ranging from HKD4.988-7.027 million. The discounted prices are HKD4.638-6.535 million, with the discounted sq ft prices at HKD22,692-26,182 after deducting a 7% discount. There are 17 units less than HKD5 million after discounts. Aquila will accept registration from tomorrow. He says that the project will officially accept subscription registration from tomorrow, and prospective buyers can also use the "Henderson eHome" mobile application to submit subscription registration. Sales arrangements will be announced shortly, and the sales will start within the fastest month. The APAC Vice President and Residential Department President of Centaline Property, Chen Wing-Kit, expresses that the opening prices are similar to the second-hand property sq ft price in the same district. And the lowest cost is under HKD5 million, which certainly will attract potential second-hand property buyers. The rental return must be high due to the advantage of the subway station. It is estimated the rental return will be more than 3% regarding the current average sq ft rent of HKD50-60 in the new housing estates in the same district. It is believed that it can attract renters, which would account for 30% of the overall customer. United Italian Corporation's Ayton, which has a pre-sale period of about five months locating in Inverness Road, Kowloon Tong, also published the first price list for 30 units in areas of 228-677 sq ft. They are one-bedroom to three-bedroom units and one-room-suite. The prices are HKD7.26-22.607 million, and the developer provides a 90-day immediate payment plan and construction period payment. The maximum discount is up to 8% for a 90-day immediate payment plan, and the discounted prices are HKD6.68-20.79 million, with the average discounted sq ft price at HKD29,808. The Executive Director of EASYKNIT INT'L, Gun Huo-Yan expresses that the project has six existing units, which will be opened to the public from today. However, when United Italian Corporation announced Ayton's first price list yesterday morning, there was an error in the unit area, which was Room E on the 1st floor of Block 2. The price list shows it is 283 sq ft, but it should be 287 sq ft according to the brochure, and the sq ft price is calculated base on 287 sq ft. The developer revised the price list last night to correct the unit area. Ayton is more attractive due to its network of 41 schools. Chen Wing-Kit expresses that the offer prices are similar to that of the second-hand properties in the same area. And it is attractive because there are costs less than HKD7 million. Moreover, the project has a 41 school network, which would be sought after by parents buyers, and the short pre-sale period is also suitable for the property market with most are users in recent months. China Overseas Land & Investment sold a villa for more than HKD140 million. In the first-hand property trading, China Overseas' No. 62, Begonia Road, Yau Yat Chuen, Kowloon Tong sold No. 10 villa for more than HKD146 million. The villa has four floors in an area of 4,386 sq ft, with a basement parking lot connected to it. The sq ft price is HKD33,400. Hang lung's The Long Beach, which has been ready for many years in Olympic Station, recorded the first transaction of the past two years. The compound apartment Room A on the 51st floor of Block 7 was sold for HKD62.38 million, with the sq ft price at HKD42,609 base on the area of 1,464 sq ft. The transaction record book shows that buyers can receive full-house furniture.
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