Customs clearance boosts owners in multiple districts to increase prices and close orders

28Hse Editor  2022-12-28  #Transaction

The developer is optimistic about a 5% increase in property prices and plans to launch a new project next month

As soon as the news that the mainland will "return to normal customs clearance" on January 8, all walks of life in Hong Kong are excited about it, and the real estate industry is full of praise. According to property agents, property owners in many districts immediately adjusted their sales strategies, increased prices or even closed the sale of properties; about 32 second-hand transactions were recorded during the four-day Christmas holiday this year, setting a record high after the long Christmas holiday in 2010. Some developers and large agents have expressed to that they believe that the return of customs clearance between the mainland and Hong Kong will bring some support to the property market. If the favorable factors continue, the property market is expected to rebound by 5% next year. Some developers also made it clear that they will launch one or two new projects in the next two months. ◆reporter Zeng Yejun

Lai Jiamin, chief senior sales manager of Midland, pointed out that a unit in Suntec Plaza, Tai Po has been on sale for more than a year, and the asking price has been reduced from the initial 7.5 million to 6.2 million this month. Immediately close the offer, and plan to wait until the price is increased before selling. The Tai Po urban area has recorded more than 50 transactions so far this month, 40% more than last month; the number of property inspections during the four-day Christmas holiday doubled weekly.

HOS Yu Tung Court raises price by 150,000

Li Jinrong, assistant regional manager of Midland, also said that buyers in Tung Chung are currently in a positive mood, knowing that they are getting closer to returning to normal customs clearance, and there will be no further price cuts; and the attitude of owners has also become tougher. The market price of "bamboo shoots" has almost disappeared. He also pointed out that the owner of the high-rise unit in Block A of Yudong Court in Tung Chung was willing to sell the base price of 4.13 million yuan at the green list price, but yesterday raised the base price to 4.28 million yuan, saying that "there will be no second price".

In terms of other areas, Liu Haoqin, the chief divisional director of Hong Kong Real Estate, said that the low-floor G room in Block 8, Tseung Kwan O Center Phase 1 has been on the market for more than two months. After the owner learned of customs clearance yesterday, he immediately increased the price by 200,000 to 6.58 million yuan, an increase of 3%.

Huang Huixia, Senior District Sales Manager of Central Plains, pointed out that the original owner of Room B, Middle Floor, No. 9, Hengbai Street, Phase 6, Mei Foo Sun Chuen, Lai Chi Kok, still put the listing price at 9.1 million yuan in September. During the Christmas period, they considered reducing the price to 7.83 million yuan. Then the price was reversed to 7.938 million yuan. During the four-day Christmas holiday, the number of property inspectors in Lai Chi Kok increased by 30% compared with the same period last week.

Huang Wenlong, executive director of Century 21, also said that the original asking price of Room 1, High Floor, Block C, Jianwei Garden, North Point, was 7.5 million yuan, and the asking price was raised to 8 million yuan yesterday.

In fact, the prices of second-hand housing continued to increase, and the transactions also revived. Centaline Real Estate’s top ten housing estates recorded 17 transactions in the past weekend, an increase of more than 1.8 times compared to the 6 transactions recorded last weekend, hitting an 18-week high.

Leung Chi-kin: "Everything helps"

On the other hand, developers believe that the return of customs clearance between the Mainland and Hong Kong will bring support to the property market. Leung Chi-kin, chairman of Wheelock Properties, believes that the relaxation of entry and exit measures in the mainland will facilitate the daily exchanges between mainland and Hong Kong residents, and it is believed that some mainland tourists will take the opportunity to come to Hong Kong to buy properties. More importantly, the return to normal customs clearance can help Hong Kong's retailWhen Hong Kong's economy picks up and the market gradually returns to prosperity, people will consider buying a home.

"This year's real estate market is very bad. It is inconvenient to enter and exit. Other industries are depressed. Hong Kong has become a "dead city". It is hard to handle." He believes that the new measures will "help a little bit" for the real estate market. It is estimated that the real estate market will start in the middle of next year at the earliest It may gradually improve in the second half of the year. Although the actual stimulus remains to be seen, I am confident that "next year will win this year". In order to welcome the resumption of customs clearance between the two places, the group expects to launch one or two new projects in the next two months.

However, he also emphasized that around the Lunar New Year is the traditional off-season for the property market. Even if customs clearance resumes, there will not be a large number of mainland tourists flocking to Hong Kong with large sums of money to buy properties. I believe most people will first understand the situation in Hong Kong.

Henderson Land will be the "first shot" to launch the Kai Tak project next year

Lin Damin, general manager of Henderson Property Agency Sales (1), also told this newspaper that the news of customs clearance is quite positive for the property market in Hong Kong. It is believed that a group of mainlanders who have been "hungry" for too long will come to Hong Kong first to buy properties. In fact, One Innovale in Fanling, a subsidiary of the group, sold a total of 17 units in two consecutive days, and the sales speed was three times faster than before. He believes that after the mainland opens up entry and exit, the epidemic will increase in the short term, but it will begin to decline after reaching the peak, and the impact on the overall economy will be limited.

He is optimistic about the property market in Hong Kong next year, predicting that property prices will increase by 5% to 10% for the whole year. He also revealed that Henderson Land has been preparing to launch properties, and next year's "first shot" will be the Kai Tak project.

As for Oceanwide (0129), executive director Guan Baolin pointed out to this newspaper that the details of the resumption of customs clearance are still undecided, but it will definitely have a positive impact on the retail market and the overall economy, and psychological factors will also improve. Recently, there have been rumors in the market that the mainland and Hong Kong are about to resume customs clearance, and the property market transactions have also accelerated significantly. Therefore, it is expected that when the customs clearance continues as usual, the economy and market sentiment will improve, and the unemployment rate will fall simultaneously. Buyers will follow the pace of economic recovery and enter the market. At that time, the property market turnover and property prices will gradually increase.

Guan Baolin emphasized that although the property market is affected by high interest rates, user demand still exists. It is expected that property prices in Hong Kong will stabilize next year. The Group is also speeding up its preparations for the sale of the Hung Shui Bridge project, pending the approval of the pre-sale agreement.

Disclaimer: All wordings and pictures which indicated 28HSE editor are the copyright of 28HSE LIMITED. Acknowledgement is required if other parts of this publication are used. The content is for reference only, does not constitute investment advice and it does not mean that 28HSE agreed the points. The area which show in the article is salable area if there is no special circumstances. The pictures is for reference also.

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