2024-04-23 28Hse Editor
The fourth wave of the epidemic hit Hong Kong, and it is still difficult to discourage citizens' enthusiasm for home ownership. First-hand sales are booming. The third round of sales of 396 units of Boao Zhuang II on Tai Wai Station was carried out yesterday. 396 units have been sold for the whole day, and more than 4.7 billion HKD has been cashed in. The project announced the launch of the No. 4 price list last night. 315 units were sold in four rounds, with a discounted price of RMB 18,191 to RMB 31,727 per square foot. In addition, from last Thursday to yesterday, the number of visitors to the new Yau Tong building, Azure East Coast, under Minmetals Real Estate has exceeded 10,000, and it has decided to add a second price list, involving at least 138 units. As of 8 o'clock last night, about 415 units were sold in the first-hand market over the past weekend.
Over 20 billion bags in two phases reach the annual target early
Zheng Zhigang, executive vice chairman and chief executive officer of New World Development, said that the Pionazhuang sales have been successful since the start of sales last month. The Pionazhuang I and II phases have sold 1,832 units so far, with more than 20 billion HKD in cash. The annual sales target has been completed early.
There is no shortage of large-scale buyers in Paviliazhuang II. Huang Haoxian, Director of Sales and Marketing Department of New World Development, revealed yesterday that three groups of buyers bought two groups, including one group that bought three-bedroom and two-bedroom units for 23 million yuan. He commented that the overall market entry atmosphere is very satisfactory, reflecting the strong user market and only 20% for investment purposes. The sales phase is coming to an end. He is not worried that the epidemic will have too much impact on the later deployment. The group will actively prepare accordingly and follow the epidemic prevention guidelines.
According to market news, yesterday, 12 groups of large-scale buyers purchased 2 or more units in a row, of which the highest amount was more than 29 million yuan, buying 1 unit of 3 rooms and 2 rooms with storage units. In terms of customer source, about 65% of buyers are from the New Territories, while Kowloon and Hong Kong Island account for 25% and 10% respectively; about 60% of the buyers choose construction period payment and420 days cash preferential payment plan, the remaining 40% is 180 days cash preferential payment plan.
Chen Yongjie, vice chairman of the Asia-Pacific region and president of the residential department of Centaline Real Estate, said yesterday that the attendance rate of the third round of Pioneering Group II sales was still satisfactory yesterday morning, and the attendance rate of the bank reached 50% for the top 100. Among the first 80 selected units, about 6 groups of customers purchased two units in a row, reflecting that even under the threat of the fourth wave of the epidemic, the public's mentality of using home ownership to fight against currency devaluation has not been affected.
Azure East Coast receives more than 1,500 votes and will be added
In terms of other new properties, the enthusiasm for the Azure East Coast continues to heat up. Fang Jun, the director of marketing and marketing of Minmetals Real Estate, said yesterday that the number of visitors and the number of tickets collected exceeded expectations. More than 1,500 tickets were received, which is the first price list with approximately 10 times. In addition to local customers, it also attracts customers from Tseung Kwan O, Sha Tin and Hong Kong Island East, mainly young people, and family customers, among which first home buyers account for nearly half. Because the subscription response is beyond ideal, a second price list will be added and it will be available for sale as early as the weekend, involving 138 units or more. The unit types will still range from open-plan to 3 bedrooms, depending on customer requirements.
In addition, Wheelock’s Cannes MARINI and OCEAN MARINI re-launched 2 units yesterday, and 18 groups of buyers registered. MARINI sold 1 unit with 2 bedrooms, OCEAN MARINI sold 1 unit with 2.5 bedrooms, with a total cash of over 18 million yuan. Since the launch of the third phase, 1,603 units have been sold, accounting for nearly 97% of the 1,653 units that can be sold, and a total of more than 14.9 billion HKD has been cashed out. There are only 50 units left.
Benmu has collected more than 500 tickets and overbuyed more than 9 times
On the other hand, Han Jiahui, general manager of the business (2) department of Henderson Land Development, said that the Tsim Sha Tsui "Benmu arbour" market has responded enthusiastically. Since the opening of the demonstration unit and exhibition hall last Thursday, the total number of visitors has reached nearly 4,000. As of 7:30 last night, the project had accumulated more than 500 votes, oversubscribed by more than 9 times.
As of the day before yesterday, the number of first-hand transactions in November exceeded 1,400. Chen Yongjie pointed out that the fourth wave of the epidemic is fierce, and economic activities are inevitably affected. However, due to the restraint in the price of new real estate sales recently, the purchasing power of the market is still there. It is believed that epidemic prevention measures will have little impact on the sales of first-hand real estate sales recently. Maintain the forecast of 2,500 first-hand transactions in November. Bu Shaoming, chief executive of Midland's housing division, said that a number of new real estate projects continued to appear this month. It is expected that the first-hand transaction volume this month is expected to challenge the level of 2,700, and the second-hand market is performing steadily and positively.
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